Intel Corporation

This reticular market required a high level of expertise and vast knowledge of technology. Some of Intel’s mall competitors were Advanced Micro Devices Incorporated, National Semiconductor Corporation, and NECK Corporation. From the late ass until the late ass Intel had a 10-year period of unprecedented growth as the primary supplier to the PC industry, supplying microprocessor to IBM. Intel’s product line of Pentium processors had become a household name. Today at least 80% of Intel’s processors are used in PC’s globally.

Their product line consists of: chippies, motherboards, flash memory used in wireless communications, networking devices, laser printers, Industrial machinery, and cellular phone base stations. Throughout the sass, Intel continued to release one chip after another, each one more efficient and effective than the preceding. During the early sass’s Intel had an established reputation as a company that was consistently at the forefront of innovation. In the integrated circuit industry, a company’s innovation is fundamental to its success.

Moor’s Law-?the industry-wide benchmark for Innovation-?was created by Intel expounder Gordon Moore. The law claims that the number of components on a chip doubles every two years. Intel’s adherence to Mores law Is costly. Intel’s strong customer ties with major buyers of integrated circuits have also proved beneficial. IBM, Intel’s largest buyer, has proved to be an important source of Intel’s annual revenues. In 1980, IBM chose Intel to be their “computational centerpiece” for many f their microcomputers and computers.

Intel has achieved large success in the past with their 1386. Demand for 886 microprocessors seemed to be less price sensitive than that of earlier processors because there were no competing suppliers. The net income Increased from a loss of $203 million In 1986 to an expected $81 9 million 1991. The increase is greatly attributed to the 1386 microprocessor which had very few competitors entering its “ramp up phase” (profitable phase) and high customer demand.

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