Swot Analysis Jollibee Foods Corporation

Tan Catalogs Strengths: – Jollied was a regional industry leader that had experienced professionals as chief executives of the organization. – Wide variety of products offered in diverse markets. – Delicious food, drinks and dessert. – Jollied has grown exponentially on all aspects on operation. – Superior menu line- up. -Creative marketing programs, – Efficient manufacturing and logistics facilities.

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It is a stronghold of heritage and monument of Filipino victory. – They got a lot of branches. – 1 branch can reach float P1744800. Proper day. Weakness: – Fast Food can cause obese. – Spend a lot of money compare self cooking. – The first name that comes to the mind of the people when someone asks about fast- food restaurant. – The existence of other competitors. – Lacked more effective marketing skills as growth revenues decreased.

Opportunities: – Being an agricultural country, full integration in sourcing raw materials could be done. -Became the first food service company to be listed in the Philippine Stock Exchange. -Acquired Greenwich Pizza in 1994. – Employees received extensive training so that they could learn the corporate values of integrity and humility. Threats: -The rivalry between Jollied and McDonald. – Competition from both international companies and other local eateries. Political instability in the country threatened JEFF as it could hamper the opportunities to convince international investors and country leaders to allow a JEFF entry in their entry. -Jollied Foods Corporation Is a family-owned chain with about UP_1 billion annual sales. It has however captured about 52% of the Philippines market ( compared with 16% of McDonald). -Jollied was reported to have been using earthworms In its beef patties for many years to get customers ‘addicted’ to certain so-called chemical elements in earthworms.