Jump Start Fashion TV commerical

Feminine and fun tone targeting women ages 20 – 40.
(30 second TV commerical)
Industry: Fashion

Closet got the blues? Clothes just plain worn out? Jump Start Fashion will re-energize your wardrobe with our eclectic mix of fashionable, affordable clothing. Hot date, casual afternoon, elegant affair, professional meeting…we believe in having something for every occasion.

Show them you mean business with this streamlined Morgan De Toi chocolate brown pencil skirt and matching tailored jacket. They’ll take you seriously in this sleek professional attire.

This romantic raspberry sweater from the Gap is a classic look with jeans. Cuddle up and get cozy with this fuzzy item that makes every girl feel beautiful.

Want to feel like you’re walking the red carpet? You’ll be sure to dazzle like the star you are in this exquisite peach silk dress by Ann Taylor.

Jump Start Fashion’s hip style and eye for inexpensive fashion will make your closet want to go out and get noticed! Come see for yourself at the corner of Lily Street and Inningwood Blvd. in downtown Millwood. Jump start your wardrobe today!

Lake Shore Travel (Website Home Page)

Elegant, inviting tone for the luxury traveler. Copy serves as a natural
intro on the home page and expands easily in internal pages.
Industry: Travel

EXPERT ADVICE

Passionate, imaginative and intimately familiar with every aspect of luxury world travel, our travel advisors create unforgettable journeys for our customers.

Experience a custom designed vacation created specifically for you. Our expert travel advisors begin with a full consultation to ensure a detailed understanding of your special travel interests and tastes. Then they develop a custom itinerary based on your needs and their first-hand experiences with your desired destination. Our vast supplier network puts exclusive preferred partner amenities at our fingertips while saving you money. The Virtuoso community affords us the ability to secure reservations in the finest hotels, resorts, cruise lines and tour companies throughout the world. Your expectations will be met, fulfilled and exceeded.

Discover the world through Lake Shore Travel. Let our travel advisors lead the way to your next dream vacation.

UNFORGETTABLE MEMORIES

Imagine watching the Egyptian sunset behind the towering Pyramids, diving the Great Barrier Reef in Australia or dogsledding with your family on a 1,000-year-old Alaskan glacier. Lake Shore Travel knows that passionate travelers crave extraordinary experiences. That’s why we provide unparalleled, rare opportunities across the globe. Our privileged access and vast resources turn a nice trip into an unforgettable experience.

We believe that travel expands our knowledge, bonds us together and broadens our view of the world. So whether it’s epicurean delights in Europe, luxury dude ranches for the family in Montana or hot-air balloon rides at sunrise over the Serengeti, we’ll help to create cherished memories that last a lifetime.

WHY VIRTUOSO

Virtuoso is the industry’s leading luxury travel network. Lake Shore Travel is one of just 300 by-invitation-only agencies in the Virtuoso community. Simply put, Virtuoso agencies are the best of the best. There is no one else you want to entrust with your special travel needs. Experienced, respected and the leader in unparalleled global resources, Virtuoso provides everything travelers need for a luxury vacation.

With over 6,000 elite travel specialists in 22 countries in North and South America, the Caribbean, Australia and New Zealand, Virtuoso’s reach extends to over 1,000 of the world’s premiere travel providers and destinations. This worldwide community allows Virtuoso to guarantee exclusive amenities, rare experiences and privileged access all over the world.

Virtuoso’s exclusive network includes superior benefits for travelers that ensure extraordinary journeys you’ll never forget.

Global Connections: Through Virtuoso, Lake Shore Travel benefits from personal contacts at over 1,000 airlines, cruise lines, hotels, resorts and premier destinations worldwide, ensuring the finest of luxury services.

Unparalleled Expertise: Virtuoso only invites the most experienced, well-traveled people to be counted among their affiliated travel advisors. So Lake Shore Travel experts utilize personal knowledge when custom-designing adventures for you.

Customized Travel Experiences: Your “return on life” is enhanced through luxury travel that is customized to suit your desires, preferences and vacation dreams.

Whether you’re a cruiser, an air traveler, a country-and-experience collector or an independent type, you can be confident that Lake Shore Travel will deliver the adventure you want at the best value possible.

FEATURED VACATIONS

No matter what kind of travel experience you’re looking for, we always have an option that will fulfill your needs. Throughout the year, Lake Shore Travel features vacation specials ranging from quick getaways to seasonal specials to themed holidays and even active and specialty travel. Check in often and explore your options.

Relax and Rejuvenate.

Don’t let the everyday rat race run your life. Take some time to slow down and indulge in you. Recharge in a day-to-day spa, yoga sanctuary or other mind, body & soul retreat. Let your cares melt away on one of our sublime vacations here.

Mini Vacations.

Discover how just a few days away from the daily grind can be incredibly rewarding. Reignite romance with Christmas shopping in New York City, ski along the incredible Rockies or sample wine in Sonoma. Browse our quick getaways here.

Europe’s Best.

Explore Europe your way. Whether you prefer luxurious rail travel through the countryside, adventuresome bike rides, private jets to bustling cities or an elegant river barge to quiet towns, Lake Shore Travel offers the premiere choices available.

V.A.S.T. Explorations.

If you prefer thrilling expeditions, then Virtuoso’s Active & Specialty Travel (V.A.S.T.) suppliers are your link to the unique once-in-a-lifetime experiences you’ve been looking for. Imagine walking on glaciers, backpacking through majestic mountains or sitting at the head chef’s table in Provence. VAST opportunities await you here.

Family Fun.

Family vacations are not only fun, they enhance the family bond. Playing mini-golf with the toddlers, teaching teens how to ski or picnicking in national parks brings out the best in everyone. Find family fun vacations for all ages here

Looking Beyond (Landing Content)

Effective SEO copy with an emotional, personal tone and natural flow.
(Keywords & formula provided by SEO Specialist.)
Industries: Wellness, Entertainment

HEADER:
Psychic Relationship Readings

BODY COPY:
Human relationships can be the most complex interactions of our daily lives. Sometimes it can be hard to say what you mean or even understand how you really feel. Many times communicating seems harder than it should be. If you’re having trouble in a relationship, psychic readings can help you get clarity about what is happening between you and the other person.

Perhaps you and your loved one seem to have been fighting more recently. Or perhaps the other person doesn’t seem to be listening to you. Or maybe you’re not sure how you feel, so telling them what is going on with you is particularly difficult. Psychic love readings from one of Looking Beyond’s Master Psychics will help you focus on your core issues with the other person so you can address them accordingly and move to a healthier place with each other.

Of course, our relationships aren’t limited to just our significant other. We have friends, family, co-workers and even pets that we strive to communicate clearly with every day. Psychic relationship readings can help you better understand any number of these relationships. Perhaps you’re going through a difficult time with a parent or child and need to adjust how you talk with them. Or you have to work closely with a new co-worker and you’re not sure how to handle this kind of new, but not very personal relationship. Maybe your pet is acting differently and you want to find out how you can help. Looking Beyond offers both psychic love readings and psychic relationship readings, so you can get guidance no matter what.

For any kind of relationship, psychic readings from a Master Psychic can really help you to soothe your soul and ease your mind. Call 1-800-710-2060 to take the first step to a more healthy relationship today.

Divorce Relief (website content)

Compassionate, inviting tone for six-page counseling website.
Industry: Health and Wellness
(Not yet launched.)

HOME PAGE

Balance.  Clarity.  Hope.

Divorce can be a very painful, challenging process. You may feel overwhelmed by feelings of anger, resentment, fear and stress as you navigate through these unknown waters. But even though you’ll have to make some tough decisions, this transition can also be an opportunity for positive personal growth.  If you can learn to stay emotionally and physically healthy, a divorce can actually expand your life rather than destroy it.

Divorce Relief™ provides individual counseling and coaching for people considering or going through a divorce as well as those who are beginning their post-divorce lives.

Through a positive, solution-focused and mindfulness-based technique, I help my clients learn healthy coping and self-care skills to build confidence, self-esteem and optimism during an otherwise difficult time.  I work with each client to create a clear, customized approach to transform negative feelings into positive ones. No matter where you are in the process, my goal is to help you replace fear and anger with balance, clarity and hope.

—-

CONSIDERING DIVORCE PAGE

Contemplating divorce can be a scary and confusing mental process.  You might feel shame and responsibility for having thoughts about ending the relationship.  You might not be clear on why you’re not happy.  If you’re seriously considering this life-changing step, it’s important to remember that relationships are complex and they rarely end because of just one reason.  Getting clarity about why you’re in this position and what you really want from the relationship is key to making an informed decision.

Divorce Relief™ can help you:

  • Figure out why couples therapy is not working for you
  • Explore your tangled feelings about this decision and get clarity on them
  • Explore your fears about ending the relationship
  • Effectively create decision making strategies to determine your next best step
  • Plan how/when to tell your spouse, your children, your extended family and friends

—-

DIVORCE COUNSELING PAGE

Getting a divorce, even if it’s the healthiest choice, is a complex process. Communicating with legal and financial counsel while also coping with your own emotions and those of your children, family and friends can be overwhelming.  But although a divorce will have a dramatic impact on your life, that impact can be positive.

With Divorce Relief™, you’ll learn how to transform negative emotions into positive ones so you can reserve your emotional strength for the new life you build after the divorce. By collaborating with your legal and financial counsel, I can also help manage the pragmatic decisions that must be made at this time.

Divorce Relief™  can help you:

  • Work through feelings of anger, shame and fear so that clear, healthy, long-term decisions can be made for you and your children
  • Grieve the loss of your married life in a healthy way in order to move forward
  • Make good decisions quickly
  • Keep emotionally and physically healthy during this transition
  • Prioritize and complete tasks for your lawyer, mediator or financial planner
  • Figure out how to talk to your children about divorce and effectively parent them during their adjustment
  • Begin thinking positively about the future
  • Build a strong support system: lawyers, financial analysts, therapists, social supports, job counselors

—-

REBUILD AND RENEW PAGE

After a divorce is final and all the legal and financial decisions have been put into action, you might still feel lost in your new life.  This is not unusual; the first two years after a divorce are considered the crisis period.  Adjusting to dramatic changes in your living situation, financial position and relationship can be difficult.  But how you handle stress during this time determines how effective you are at creating a happier life as you move forward. The more determined you are to take steps towards positive change during this period, the more successful you’ll be as time goes on. It’s critical to turn your challenges into opportunities for personal growth.

Divorce Relief™ can help you:

  • Minimize the impact of divorce on your children by maximizing your emotional and physical health
  • Make long-term, beneficial decisions
  • Let go of anger and resentment to make room for more positive emotions
  • Learn how to have a fulfilling life after divorce
  • Establish your independence and increase confidence
  • Reinvent yourself
  • Return to work/make career change
  • Learn how to date again
  • Find new social supports

—-

BIO PAGE

As a licensed psychotherapist and dynamic motivational coach, Kaylee Murphy combines innate compassion with extensive training and personal experience to guide individuals through the divorce process.  Dedicated to a brief treatment model, Kaylee’s approach employs positive psychology as well as solution-focused and mindfulness-based techniques to advocate the efficient, safe and positive personal growth of each client.

Kaylee is living proof that the challenges of divorce can be transformed into personal growth opportunities. As a mother of four, she got her graduate degree from the Boston College Graduate School of Social Work while her divorce was in process.  Rebuilding and renewing her own life inspired her to support heterosexual and LGBT people through the challenges of divorce.

Kaylee serves the greater Boston area and is available for individual counseling sessions in person and over the phone.  Periodic support groups are also available.

Spa Agio

Inviting and relaxing VO for introductory spa video.
(3 1/2 minute video narration)
Industry: Health and Wellness

Imagine the ultimate in relaxation and tranquility, where the outside world disappears and inner peace is revealed. Escape to Spa Agio, The Northwest’s Premiere Luxury Wine spa where pathways to better living will transform your body, mind and spirit.

Owners Dwayne and Terese Clark created Spa Agio from the most decadent and luxurious treatments discovered during their travels to nearly 400 spas in 40 different countries. Every detail was carefully selected to make your spa experience simply exquisite.

Your journey to better living begins the moment you step into Spa Agio and are greeted by the calming sounds of our grand waterfall. While you wait, rake through large Chinese sandboxes to quiet your mind and drink African Ginger Honey tea to soothe your stomach. Enter a sanctuary of calm as you pass through the doors to the relaxation area. Decompress with our ritual European footbath, designed to ease your transition from a stressed state of mind to one of inner peace.

Every Spa Agio treatment brings you closer to the total relaxation you deserve. Massages are enhanced for comfort with 650 thread count sheets, heated beds and fluffy down comforters. Gaze upon swimming fish during your massage to further achieve a relaxed alpha state. Allow yourself to be enveloped in warm blankets and a heated neck roll during a manicure and pedicure.

For the most decadent spa experience available, indulge in our skin-rejuvenating wine bath, the only one in the Northwest. Inspired by the luxurious wine baths of France, this popular spa treatment regenerates the skin through grape seed oil antioxidants.

Chinese reflexology is revered as a powerful non-invasive therapy that stimulates your body’s natural ability to heal itself. Our reflexology treatments drive toxins from the body, relieve stress and help you to achieve your optimal balance.

Before or after any Spa Agio therapy, treat yourself to a walk along our unique reflexology path, renowned as the only indoor spa pathway located within the United States. A leisurely walk on our handpicked stones will further your journey to wellness.

Our estheticians use antioxidant Grapeseed extract based skin care products and our library is filled with inspiring lifestyle books to promote well-being. Your spa therapist will recommend a personalized spascription for rituals and activities to enhance your post-spa experience. You can take your Spa Agio experience home with you by visiting our spa boutique, which features the wide array of products used during your spa treatment. Peruse further in our exclusive boutique area; a well-known place to find that perfect gift.

Great for an individual escape, Spa Agio is also the perfect place for special gatherings like birthdays, wedding and baby showers and corporate parties.

Our luxurious lunchroom serves an organic menu and provides an exclusive setting for both small and large parties. Our private concierge will help you create a customized party experience to ensure that your gathering is a special event.

Transform your mind, body and spirit today; visit Spa Agio and discover the ultimate in pathways to better living.

Casa Rolandi

Approachable and exciting tone to encourage interest in a day trip.
(60 second in-room entertainment ad TV commerical)
Industries: Travel, Entertainment

Everyone knows that Casa Rolandi in the Plaza Caracol Mall is one of Cancun’s most popular restaurants. But did you know that Casa Rolandi can make your vacation in paradise even better? Indulge in the ultimate get-away with “The Rolandi’s Experience”. Enjoy a day trip to the Caribbean’s nearby island gem, Isla Mujeres, where you’ll discover Mexico’s true tranquility. Your adventure begins aboard The Cocoon, Casa Rolandi’s luxurious power yacht, for a 25 minute trip across spectacular blue-green waters. Once on Isla Mujeres, pamper yourself with Rolandi’s exclusive thalassotherapy, a spa treatment incorporating all the natural elements of the ocean and the coastal environment to relax the mind, body and spirit. Then plunge into our outdoor swimming pool and cascading waterfall or soak up the rays on our sun patio. Finish the day in style with a romantic sunset dinner at the award-winning Casa Rolandi Isla Mujeres Restaurant, where you’ll delight in delicious gourmet Northern Italian Cuisine cooked in our famous firewood oven. Paradise doesn’t get any better

Aqua World

Exciting tone to encourage interest in a day trip.
(60 second in-room entertainment ad TV commercial)
Industries: Travel, Entertainment

Want to turn your vacation into an adventure? Discover Cancun from sea to sky with Aqua World’s unforgettable water sport activities. Find out why our waverunners are so popular when you take an exhilarating wave-jumping ride through the crystal-clear Caribbean. For a longer excursion, try our classic guided Jungle Tour. Explore winding mangroves in the breathtaking Nichupte Lagoon and then speed your way to Punta Nizuc for snorkeling along the stunning coral reefs. To discover Cancun’s watery treasures without getting wet, try our exclusive Subsee Explorer. This air-conditioned glass-bottomed boat guides you through the paradise reef and glorious marine life on a narrated underwater voyage. Prefer the air to the water? Our exclusive Skyrider takes you and a friend high into the blue for an astounding view of Cancun’s tropical paradise. For a more lively air ride, shoot into the air at 60 miles per second on The Rocket, bouncing from land to air on our double bungee cord. All our activities are designed with the highest safety standards so you can rest easy and explore with excitement. Visit the Aqua World booth or call extension 8436 to start your adventure!

Sunrise Detox

Compassionate, informative narration for sensitive audience.
Industry: Health and Wellness
(60 second introductory video)

Choosing treatment for drug and alcohol abuse takes courage. Choosing the best treatment can change your life. Sunrise Detox is dedicated to dignified recovery. We provide first class medical and clinical care in a cozy, comfortable facility. Known as the premier detox center in the country, Sunrise Detox has opened a new facility in Sterling, New Jersey serving the New York/New Jersey metropolitan area.

At Sunrise Detox, you’ll experience a safe medical detox protocol that keeps withdrawl symptoms to a minimum. You’ll enjoy flat screen TVs in every room, pillowtop mattresses, healthy meals, numerous relaxing common areas and a furnished patio with lush, natural views. Our compassionate staff members provide 24-hour medical attention before, during and after your detox is complete. Dedicated counselors guide individual and group sessions as well as aftercare planning to help you transition to a healthier lifestyle. Upon request, accommodations can be made for transportation, insurance policies and private rooms.

Sunrise Detox truly gives you the treatment you deserve; the treatment that will change your life. Give yourself the chance to detox with dignity at Sunrise Detox

Angelfest Advertising

What the client was looking for:

A leave-behind postcard with a hip, approachable tone geared towards local artists.
Industry: Entertainment

HEADLINE:
Where L.A.’s film & theatre communities connect.

BODY COPY:
Direct from the film festival circuit, these short films were produced, directed or written by Company Of Angels members.

Come rub elbows with your fellow film & theatre directors, producers, writers, actors & more at this networking fundraiser for COA, Los Angeles’ oldest non-profit repertory theatre.

Hors d’ oeuvres provided by Pomodoro, libations, prizes and live classical piano by the award-winning Lily Popova.

Suggested donation: $10. Don’t forget your business card!

CLOSER:
See original films. Make connections. Feel good.

APA: Gregory Heisler

 What the client was looking for:

Emotional, hard-selling copy targeting members to attend monthly seminars.
Used for electronic & print media.
Industry: Photography

HEADLINE:
Learn from a Legend.

BODY COPY:
Experience Gregory Heisler. This award-winning, world-renowned New York photographer makes a rare appearance in Los Angeles that you won’t want to miss. Peering through the lens will produce more spectacular photographs – and successes – after Gregory shares his secrets of how to perfect your talent and skyrocket your career.

Best known for his TIME Magazine covers, including the very first “Man Of The Year,” Gregory is a pioneer with a stunning array of work that reflects his passion, talent and unprecedented career. You’ll be inspired to follow in his footsteps. Get ready.

Legends breed legends.