Analysis Avocado Industry in Europe

Industry Description of the industry and market Mexico, the United States, Chile, South Africa, Spain and Israel are the world’s leading producers of avocados. Mexican avocado production for 2004/05 is estimated at 1. 03 million tons. Chilean avocado production is forecast at 200,000 tons. Production is expected to rise for all other major producers as well, leading to a world crop of 1. 45 million tons. Mexico is the leading exporter of avocados, with exports of 135,000 tons in calendar year 2009. Chile, South Africa, Spain, Israel and France round out the top six avocado exporting countries.

The leading importers of avocados are France, the United States, the Netherlands, the United Kingdom (I-J), Japan, Germany and Spain. In MachoГ¤n, avocado comprises a complex ecological, economic and political structure. The varied topography of the temperate region of MachoГ¤n produces a wide range of micromanages, suitable for growing avocado almost year-round. The land tenure system is extremely heterogeneous, with an estimated 75% of the production area in private property and only 25% in the oxide or communal sector. The avocado industry’s production profile is also quite heterogeneous.

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Of the estimated 6000 producers, only a handful of private producers have commercial operations and produce for the export market. Furthermore, orchard size varies greatly, ranging from small orchards of 1-5 hectares (both private and oxide producers) to large commercial operations of 500 hectares. In 1982, MachoГ¤n began to export avocado to Europe, and most recently, in 1997, the United States Department of Agriculture lifted the 1917 Photostatting ban against Mexican avocados, allowing MachoГ¤n entrepreneurs to export avocados to the northeastern U. S. r the first time in sixty years. The total yearly imports into Western Europe increased tenfold in the last decade from about 2,000 tons in 1966 to more than 20,000 tons. The most significant and important increase in that period occurred in France, an eighteen fold increase. According to a research made in the European Union the following data was recovered: The European market has shown a consistent preference for medium- sized fruits (310-235 g, Mexico “sizes” 14, 16). Fruits somewhat larger (310-365 g, “size” 12) and somewhat smaller (235-210 g, “size” 18) are still favorably accepted.

There is a sharp decrease in prices with even smaller or larger fruits (2, 3, 4). This size preference seems to be consumer generated. Mexico produces quite a large range of fruit sizes and usually larger and smaller fruits are included in the export shipments. Pebbled black skinned ‘Has’ is becoming more and more readily accepted because of its consistent high keeping and eating quality, especially in the European Union market. The market expects the fruit to be clean and without bruises, size graded and firm. The ripe fruit is expected to be uniformly buttery in suture without noticeable fibers and with a good nutty flavor.

To assure these Analysis Avocado Industry in Europe By melee under the right temperature regime. Immature fruit is apt not to ripen properly and to have a watery, bland taste. Some cultivar tend to impart an unpleasant, bitter after-taste. Strict observance of maturity standards is essential. It is expected that the fruit will be able to keep firm in cold storage for at least 1 week, preferably 2 weeks, after reaching Europe. This period enables the wholesaler the time to sell and move the fruit advantageously.