Each year, over 150,000 skiers and nature lovers visit the Bear Valley Resort area. On average, visitors spend over R250 million, annually, for lodging, food, and recreational activities at Bear Valley Resort. Abdur Rahmaan and Ismail, co-owners of the Silver Bear Lodge, will operate the lodge as a ski resort during the months of November to April. During the Spring and Summer months (May to August), the Silver Bear Lodge will operate as a summer resort. The lodge will be closed during the months of September and October. 1. Objectives The objectives of the Silver Bear Lodge for the first three years of operation include: * Exceeding customer’s expectations for luxury apres ski accommodations. Maintaining an 90% occupancy rate during the peak periods. * Assembling an experienced and effective staff. 1. 2 Mission The mission of Silver Bear Lodge is to become the number one lodge of choice with visitors to Bear Valley Resort. 2. Company Summary The Silver Bear Lodge, located in the recently opened Crest Canyon area, has 12 two- bedroom units with underground parking, fully-equipped kitchens, laundry facilities and stone fireplaces.
Silver Bear Lodge also has a common-area outdoor hot tub as well as an on-site store and on-site front desk service. 2. 1 Company Ownership his company a private company, keeping the lodge family owned. Abdur Rahmaan, Ismail and Abdullah will each take profit and loss of 33. 3% 2. 3 Company Locations and Facilities The charm and solitude of Bear Valley’s secluded mountain setting is found Just 36 miles from the Richmond International Airport. 3.
Products/Services Silver Bear Lodge will offer customers 50 two-bedroom units, these units will include fully-equipped kitchens, laundry facilities and stone fireplaces. Silver Bear Lodge will offer a common-area outdoor hot tub as well as the following services on-site: * Food store * Ski rental/clothing shop Front desk service * Ski lessons * Ice ring These products/services will sell well as in Canada, very few ski lodges have developed and a survey shows that approximately 64% of the Canadian citizens would agree to a ski lodge in Crest Canyon.