Colour Scheme of Our Magazine

Relating to the research, I found that most of the magazines on health must contain the following elements: 1. Outline the aim of the magazine, including basic facts on food and drinks 2. Give a definition of healthy eating 3. Give details on why people should have a healthy lifestyle giving examples of a healthy diet on separate pages 4. Give some tips on how people can get healthy or stay healthy 5. Competitions and Quizzes on health related topics.

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Colour Scheme of Our Magazine The colour scheme of our health/lifestyle magazine fits in with that of existing health/lifestyle magazines as I have used bold colours for headings and I have used the colour white for the inside pages of the magazine. I have used white as it makes it easier for the reader to read the information clearly. We picked up on this by looking through a number of existing magazines and then incorporated this element in our magazine.

By using white as the background colour, it provides the page with calmness without the added difficulty of a dark or busy background. Some magazines have a colored background for the inner pages of the magazine, this could either be a pattern e.g. stripes or a light colour like cream with a main image on the top most magazines tend to have an white background with some images on the page which reflect the message of the text and magazine e.g. fruit represents healthy eating as do vegetables.

In the colour scheme I decided to use orange and white, orange centre concentrated and white as the colour fades out vertically. This aspect is different to existing magazines as they tend to have a main digital image. I decided not have a main digital image, as firstly we would need models to take shots of them and then we would need to edit the images using advanced software, this would be time consuming, expensive and complex . By using a digital image as the main background, the magazine would just blend in with existing health/lifestyle magazines on the shelves and would not attract many people as they would be more drawn to the usual ones they purchase.

Orange and white are also symbolic colours as they represent new beginning and life, as orange is the colour of the sun and we could not live without it and white is a refreshing colour and is often related to spiritual happenings and God. The colours used for the main headings are multi-coloured bright and bold; these colours are attracting as well as appealing and stand out on the page. The colour used for the main textual contents is black, as this makes the magazine look professional and gives it a hint of formality and black makes it easier to read the text. I also used auto-shapes and selected the star shape; I used this shape as a border all around the page for the back cover, contents and introductory pages, all of the star shapes have bold bright outlines, this represents life and refreshment which the magazines gives the person as well as providing an flow to the pages and giving the pages an structure.