What is Corporate Social Responsible (CARS) CARS is an environmental and socially friendly approach towards how we do business. It is the moral initiatives taken by the stakeholders around a product or a service. This involves from the start of production to the end user. United Nations World Commission on Environment and Development defines sustainable development as: “Development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Corporate social responsibility challenges business from the initial responsibilities of which; “to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free intention without deception or fraud” (Milton Friedman) to a more process driven economical, environmental and society based business strategies and management. I Summary The pleasure of flying is not comparable to any other feeling, especially if you are flying too leisure destination. In U. S. Assure travel makes up 72% of the market versus 28% of business travel. Ii These families and individual are flying to worldwide destinations with out and awareness of economical, environmental, and social destruction they can cause, because the Airline industry is separate from the tourism industry there are minimum initiatives taken towards a globally sustainable development in air travel and tourism. From start to finish fuel consumption of the airplane, to waste production of passenger, and unregulated hotel management, to extend of economical and environmental damage done by tourists is universal.
We must create a robust management framework that considers the corporate social industry. Stake Holders When is comes down to global There are number of essential stakeholders when challenging aviation industry to take initiative on reducing their carbon footprint. Research When asked about what are the top industries in the world it is not often that Travel industry comes in the mind. It is because of it complex ingredients combined into industry. When you add up all of the side industries that support tourism there is no doubt that the travel industry is the largest in the world.
These side industries include all of resources a destination offers for instance; Food, Hotels/Hospitality, local transportation & air travel etc. Statistics show that 3 Million people fly per day. 3. 6 billion tourists will hit the road in 2016 generating over a trillions of dollars. Iii The average airline passenger enervates 1. 3 lbs. Of waste per flight. In 2008 there were 678-million airline passenger trips were made in United States alone. There has been minimum initiative towards reducing reusing, recycling in the airline industry. 5 percent of the waste that has been generated by the airline is recyclable, but only 20 percent is recycled at the moment. Iv industry. There is an extensive room for growth for design thinking in reducing airline waste. The whole experience of flying can be adjusted to a more echo- friendly lifestyle. Food Waste, Paper, Plastic, Wood, Aluminum, Grease & Oil, Green waste, Deplaned Waste, Runaway Rubber, Vehicle Waste, Waste Water, Huzzah. V There are number one initiatives that are taken by the industry is regarding fuel consumption. Just in United States passenger and cargo airlines require more than 18 billion gallons of Jet fuel annually.
Since sass there have been improvements in jet fuel consumption. Aircrafts today use 70 percent less fuel than the first years of commercial flight. Vi Two big airplane manufacturers, Boeing and Airbus are working hard on new technologies to develop new innovative ways to improve fuel consumption. There are conversations and experiments of a, potential renewable energy sources. Airlines, and Industries are working globally on various feedstock and conversation technologies for production of befouls for aviation. The potential role of befouls will reduce the CA emission caused by flight and sustain energy cost.
In general befoul production is a leading initiative in all transportation but over the years there have been important concerns in production of befouls from food crops such as grains and vegetables. Vii Although befouls production will increase local economies and produce less CA emissions, these production plants cannot impact biodiversity in the region. There are no aviation taxes for ca emissions released by the airlines nor do they generate any sort of contribution towards developing funds to invest in sustainable aviation and tourism, Environmental Protection agency receives no aviation taxes.
Now imagine 3 million people traveling everyday contribute one dollar towards Sustainable aviation/Tourism. This would create enough funds to develop robust ideas to minimize social, economic, and environmental impacts of traveling. Viii Industry leaders like the star alliance and its member airlines fail to meet is standards in sustainability. Even though they state that they are environmentally aware and active, these airlines do not take and bold initiatives towards sustainability. Most airlines hide behind International air transport association (DATA), which creates the standards of echo-aviation.
Organizations auditing programs are voluntary. There are no airlines that have been audited by the DATA. It is absolute that DATA is not pursuing any improvements on airline management strategies. Industry grows rapidly every year. Airlines are committed to supply the demand but from rich countries travel to developing countries, the environmental social impact increases. In high tourism countries the cost line are disappearing with new hotel developments. Forestry demolish because of quick decisions made by the policy makers. Travelers threaten the life of local and indigenous people.
The economic gains of the local communities are minimum. 80 percent of the funds go towards airlines and accommodations, only about 20 percent goes to local economies and very few dollars get to workers in those countries. “Tourism can be both a source of international amity, peace and understanding and a destroyer and corrupter of indigenous cultures, a source of ecological destruction, an assault of people’s privacy, ignite, and authenticity. ” (Batik Marketable) ix We must re-invent the way we think about destinations. There must be global effort on stabilizing the consumption and destruction of the Travel industry.
We must educate travelers on sustainability and socially responsible ways to travel, strength our policy makers to make the right choices when thinking about sustainable development. Organizations must pressure airlines and all stakeholders to make the right choices when dealing with consumption. Solution Strategy towards sustainable aviation consists of a yearly auditing system that rates airlines on how well they are doing towards their sustainability efforts. We will follow the Leadership in Energy and Environmental Design (LED) credential program, on how to manage green initiatives in the travel industry.
Taxation of one cent on global airfare will contribute to sustainable development worldwide. This framework outlines: Daily operating practices. Corporate environmental management practices. Corporate practices and strategic planning. Educational activities on Sustainable tourism. Sensitive to cultural and social dynamics Long term partners with good Joined governance Programs that showcase positive and negative impacts. Close watch on high season destinations Through out this framework airlines are asked to fill out a auditing sheet and from the data that is gathered from the framework, airlines then placed in the (A,B,C) category. A) Category airline are presented with a certification that qualifies them to be part of the Green alliance, where they will be promoted as a echo-friendly choice to the Travelers. (B) and (C) categories will have to go through a workshop that trains be gathered to drive new initiatives for sustainable aviation. The Management framework will be updated every six months upgrading from the enervated data from Sustainable aviation and tourism workshop. This way it will be impossible for an airline to stay at (A) level every year.
After accomplishing the (A) level certification airlines are granted public awareness towards their sustainable efforts. They will have an advantage of other airlines for their worldwide achievements. Their boarding pass will be stamp with the green alliance and they will be part of new developments in the sustainable aviation/ tourism. They will be responsible for educating tourist about sustainable tourism and aviation. Green alliance network will work together for developing innovative ways to rate sustainability in the aviation and tourism sector.
There must be high measures taken for developing global standards for high and low destinations worldwide. X Conclusion One thing is for sure that he global air travel and tourism is going to increase in coming years. Aviation role of connecting the world is energy intensive. Million of people travel per day with out knowing the environmental, social and economic impacts of traveling. Industry is not taking responsibility on developing sustainable developments towards a more respectful market. Organizations have limited resources for pressuring key contributors to make a difference.
Capita rules this fast pace market, where most often the environment and the social state of the many suffer. Economic and social benefits are not there for destination communities. It’s the biggest sustainable challenge we face, if we can get this industry sorted then prospects of the future looks good, if it continues to be a destroyer of wealth versus creator of wealth, than it is not reasonable to think that this business can survive. All parties of the industry must be on the same page on Maximizing efficiency using robust management to reduce cost on fuel, water, and food.
