In this report we will explain the structure of Intel Corporation, its technology. Furthermore we will examine Intel’s Competitive advantage over its rivals, and also acknowledge the factors affecting Intel’s Internal and External Environment; in addition to this we will discuss how the environmental factors will affect Human Resources Management in Planning, Recruitment and Selection. History of the Company: Intel Corporation was founded in 1968 by Bob Noyce and Gordon Moore and based in Santa Clara, California USA.
It is the largest semiconductor company and the inventor of microprocessors; the processors found in many personal computers. In addition to manufacturing processors, it also produces motherboard chipsets, network cards, ICs and a lot other devices related to communication and computing. Intel Corporation’s corporate structure consists of 11 Board of Directors, 2 corporate officers, 2 Executive vice presidents and various other corporate levels. In total Intel have nearly 100,000 employees worldwide and has its presence in 54 countries around the globe.
Intel’s Competitive Advantage Over Its Rivals A competitive Advantage is an advantage over competitors gained by offering consumers greater value, either by means of lower prices or by providing greater benefits and services that justifies higher prices. (Michael Porter, 1980) Intel has a strong competitive advantage over its competitors, with huge capital investments and its strong advertising campaign, Intel’s collaboration with famous companies like Apple, Dell, Hp and Alienware only strengthens its position as a leading semiconductor manufacturer.
Intel is diversifying into different platforms and different products lineup in the coming years. This will play a vital role in improving Intel’s market share and it can be a key competitive advantage over its competitors. Intel’s competitors have periodically sued Intel for different reasons, for example Intel’s dominance in the x86 microprocessors. x86 or 80×86 is the generic name of a microprocessor architecture, first developed and manufactured by Intel Corporation, the processor known as “Pentium” used to in PCs.
However the dominance has led to numerous charges of antitrust violations over the years. Intel’s global recognition is not appreciated by its competitors in one news article published in EEtimes. com it says The Korean Fair Trade Commission has raided Intel Corp. ‘s office in South Korea as part of the agency’s probe of alleged anticompetitive business practices by Intel. A statement was released by Advanced Micro Devices Inc. (Sunnyvale, Calif.).
AMD said it continues to believe-as specified in its U. S. antitrust complaint filed in June 2005 in U. S. federal court in Delaware- that PC manufacturers worldwide are victims of Intel’s monopoly power (LaPedus, M. 2006). Despite all that efforts from its competitors Intel’s still dominance the number one spot of microprocessor maker in the world. For the internal environment I will examine the SWOT analysis of Intel Corporation.
