McDonald’s- the McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants. McDonald’s has over 30,000 restaurants in the world, operating in over 100 countries. Within the I-J, there are approximately 1200 restaurants, of which around 600 are franchises. There are approximately 85,000 people employed by McDonald’s UK and over 1 million worldwide. They have a number of different suppliers and manufactures for all of our products. These suppliers are from wealth the UK and around the world. Organizational Structure- McDonald’s: a) Subway: d) Functional Areas;
The 2 businesses which I chose have the same functional areas: Finance: The finance department of both of Subway & McDonald’s have the Job of keeping records of financial activity for example the sales made by the business and they also have to provide the manager with this information. The managers need to constantly be aware of the financial state of their business because this impacts the decisions made. Marketing: This Involves doing some research to Identify the customers’ needs and Interests and to find out which type of customer they want to be along their product(s) at.
Production: This can organize who makes the goods and where and when they are made. This has to be run by a manager who will be responsible for all the raw materials and goods. They also supervise activity and make sure that everything is made to a suitable standard. They will also be required to create schedules so everyone will know where and when they need to be at a specific date. Customer Service: This is concerned with looking after the customers and maintaining a relationship between the customers and the company.
They also carry out a lot of surveys on customers so they know what they can improve on with their business. Subway and McDonald’s are both large companies and therefore have call centers In multiple countries who can deal with any problems which customers may have. Sales: This Is to get customers to buy what the company sells. The role of marketing Is to find out what the customer wants and the sales is to give this to the customer so they responsible for is to create goods and services for a different variety of customers.
Human Resources: The human resources managers are responsible for all the people who need managing and need to know where to be. The different work which they cover includes policy making, welfare role, supportive role and bargaining and negotiating. E) Subway and McDonald’s Strategic Planning: Mission and Values: Both of the organization released a mission statement and a values statement which are the 2 types of statements which they typically set out to guide their actions.
Aims and Objectives: Because both of these businesses are a food business this means that they both have the same aims and objectives which are to provide good food at a good service and to make a profit in the process. The aims and objectives can be broken down in o smaller objectives which at the same time all of the stakeholders must be aware of and understand. Cascading: Cascading objectives involves breaking down objectives into different components in which the organization follows.
SMART Targets: The targets which both McDonald’s and Subway will set themselves will need to be SMART, which breaks down into; Specific, Measurable, Achievable, Realistic, & Time Related Drawing of Plans: Big plans involve a lot of decision making, and need a lot of consideration for who is involved in them and what resources are going too used. The managers of the genuineness will meet together to discuss aims and objectives to work towards and ten they will decide on how to achieve the objectives from the plans made.
