As the company grew, expounder Gilbert and president Holland emphasized financial success along with corporate social responsibility (also called triple bottom line strategy and sustainable business): AND aid employees respectable wages, donated 5% of profits to charity, and made sure factories In China met their standards. The company was generating close to $250 million In annual revenue when ...

s racketing manager, I have been asked to develop a brand extension within Fender, In this case, we have decided to move into percussion Instruments, specifically drum kits. We will be developing 3 new models of Fender drum kits, a six, seven and eight piece kit. The six piece kit will be made up of a snare drum, four tom toms and a bass drum. The seven piece kit will be similar, with the ...