The most widely accepted definition Is that of the American Marketing Association, the professional organization for marketing practitioners and educators, which defines marketing as "the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives"
Elements of ...
The Dear's brand faces the real possibility of extinction If It does not act quickly to appeal to a newer, younger market segment. Although the existing target group remains both loyal and profitable to the company, it is aging and currently has no successor. The task at hand is the retention of its loyal base while securing a new one. The image of the brand must be preserved in the eyes of each ...
The Fenn School Speech
October 28, 2017 \ Advertising, Business, Marketing \ 0 Comments
A heartfelt, personal speech that incorporates specific references about the honoree.
Industry: Education
Following Headmaster Jones is like following a great jazz band with just a triangle and a stick. But I’ll do my best keep the beat.
I’m honored to represent the Board of Trustees tonight in this very special tribute to an extraordinary teacher and person. On behalf of the ...
Just Dog Clothes Press Release Example
October 27, 2017 \ Advertising, Business, Marketing \ 0 Comments
News linking clothing line to current events.
Industry: Fashion
FOR IMMEDIATE RELEASE
JustDogClothes.com Launches Large Dog Winter Wear To Address ASPCA Advisements
Protecting pets from the elements with functional fashion is a priority for dog clothing manufacturer.
With record-breaking snowfalls on the Eastern Coast of the US, the demand for ...
Titan Entertainment Press Release Example
October 26, 2017 \ Advertising, Business, Marketing \ 0 Comments
Launch announcement of ground-breaking TV entertainment program.
Industry: Entertainment
FOR IMMEDIATE RELEASE
Titan Entertainment Launches New Sporting Event Hybrid With Television Pilot, “Titan Fighting Championship”
Titan Entertainment is breaking ground in the rapidly growing industry of Mixed Martial Arts (“MMA”) with the Titan Fighting Championship ...
Skin Revolution Press Release Example
October 25, 2017 \ Advertising, Business, Marketing \ 0 Comments
Announcement of new natural skin product line.
Industry: Health and Beauty
FOR IMMEDIATE RELEASE
Skin Revolution Launches Skin Care Products Containing Seabuckthorn Oil, A Natural Anti-Aging Ingredient.
New products contain historically proven natural ingredient to fight the effects of aging.
Recently launched at the IBS New York/American Spa Expo in ...
Ayana Apparel Press Release Example
October 23, 2017 \ Advertising, Marketing \ 0 Comments
Launch announcement of sun-protective clothing line.
Industry: Fashion
FOR IMMEDIATE RELEASE
Ayana Launches Fashionable Lines of Sun Protective Clothing
Continuing to revolutionize the clothing industry, expanding brand, Ayana Apparel, has yet another line of stylish sun protective clothing ready for Spring and Summer of 2010. Both the Signature Collection and ...
The Crooked Eye Press Release Example
October 23, 2017 \ Advertising, Business, Marketing \ 0 Comments
Announcement touting film’s latest success in festival circuit.
Industry: Entertainment
FOR IMMEDIATE RELEASE
Hit The Fan Productions Announces L.A. Premiere Of
The Crooked Eye In Dances With Films Independent Film Festival
The latest short film from Hit The Fan Productions, The Crooked Eye, will have its Los Angeles premiere on June 9, 2009 at 5 p.m. at ...
The Candy Palace Press Release Example
October 22, 2017 \ Advertising, Business, Marketing \ 0 Comments
Newsworthy hook & story linking young author to non-profit organization.
Industries: non-profit and publishing
FOR IMMEDIATE RELEASE
Nine-Year-Old Author Inspires Foundation To Feed The Hungry
Nine-year-old Isabel Janavs’ original story, “The Candy Palace,” a playful adventure that follows a young girl as she tries to undo the magic spell of a well-meaning ...
Baby Abuelita Press Release Example
October 21, 2017 \ Advertising, Business, Industry, Marketing \ 0 Comments
Teaser announcement linking popular toy to International Toy Fair.
Industry: Children’s toys
FOR IMMEDIATE RELEASE
International Toy Fair Gets Sneak Peek At Baby Abuelita DVD
45 minute DVD featuring animated Baby Abuelita characters as teachers of Hispanic culture.
Riding on the wave of rapid growth and popularity, Baby Abuelita Productions will be ...